Faycal Farhi, Ph.D

Associate Professor

Al Ain Campus

+97137024975

faycal.farhi@aau.ac.ae

Biography

- Control the use of the editing system - Adobe Premiere Pro CS6-
- Control the use of the montage system - FINAL CUT -
- Control the AFTER EFFECT program specializing in visual effects.

Education

Baccalaureate of Natural Sciences and Life in 1994

Bachelor of Arts and Humanities in 1995

Bachelor of Information and Communication Sciences,University of Algiers in 1999, majoring in communication and public relations

Master in Media and Communication Sciences in 2006, University of Algiers, specializing in Information and Communication Technologies

Ph.D. in Media and Communication Sciences, 2013, University of Algiers

PhD Equivalent from the State of Canada, UQAM University, Montreal - Canada -2015

Research Interests

-       Information and communication technologies

-       Mass communication in the Internet space

Selected Publications

-       Amarabac International journal of Communication Science- UG Germany I association With American Arabic Academy of science and Technology, Texas-USA, "The future of audiovisual Is it going online?",Vol.1, Nr.2, July 2018.

Conferences

-       International Conference: Représentation des femmes dans les médias en Afrique, La Chaire UNESCO en communication et technologies pour le développement, 25-26 September 2018, Faculty of Communication, Department of Mass Communication, Montreal, Canada.

- Participation in a scientific dialogue seminar organized by the Institute of Cultural Dialogue (IDI) in Montreal, Canada - under the title "Muslim youth in Canada and the sacred texts" in 2016.
- Participation in the scientific dialogue seminar organized by the UNESCO Research Center
UQAM in collaboration with ACME Canada's Center for Antiquity Research entitled “Political Freedom and Personal Freedom in the Canadian Media” in 2016.

Professional Experience

French Experience 

TV presenter of ICI Montreal TV Canada
Prepared and anchor at Radio Sina, Montreal, Canada

Memberships

- Member of the Scientific Committee of the Conference "Media and Terrorism" organized by the University of Quebec, Montreal Canada UQAM Faculty of Humanities and Social Sciences and in coordination with the Research Center UNESCO-UQAM on 6-7 October 2017.

- International Conference: Représentation des femmes dans les médias en Afrique, La Chaire UNESCO en communication et technologies pour le développement, 25-26 September 2018, Faculty of Communication, Department of Mass Communication, Montreal, Canada.

Article

The future of audiovisual Is it going online?

Published in: - Amarabac International journal of Communication Science- UG Germany I association With American Arabic Academy of science and Technology, Texas-USA

Jul 02, 2018

The present research examines the changes that have occurred within the audiovisual sector upon its gradual accommodation with the internet and cyberspaces, and the way it has been benefiting from the availability of technology in making significant changes, both in terms of form and content. The study will first provide a discussion over the conflicts between the traditional and electronic spaces; and how the audiovisual sector- by virtue of its precedence- is striving to reshape contents in order to align with both spaces. Secondly, the study will focus on the new strategies developed within the audiovisual sector to adhere to the specificities of the Internet. Thirdly, it will zoom-in on the challenges of this space, including advertising, which has become an entity of its own. Finally, the paper will single out e-marketing for videos and discuss related issues that have drawn the attention of the audiovisual production sector in the Internet space.