Digital media impact on smes performance in the UAE
Published in: Academy of Entrepreneurship Journal
Sep 10, 2018
The rapid growth of internet usage has promoted the usage of Digital Media (DM) in various fields of life including industries and business on the globe. The extending introduction of DM into the business by big corporates has set examples for the SMEs as well to get the benefit of this innovation. At the same time, escalating customary practice of DM in business, marketing and globalization demands that various aspects of this technology be evaluated and through a systematized study finding sh...
Deconstructing Nostalgia for a Fairy-tale Algerian Past in Rachid Boudjedra's Literature
Published in: International Journal of Francophone Studies
Sep 01, 2018
Impact of misleading/false advertisement to consumer behaviour
Published in: International Journal of Economics and Business Research
Aug 13, 2018
False or misleading advertisements have, in the recent past been on the rise as a result of businesses seeking to compete for customers. Accuracy should entail full disclosure of all information because this is crucial in the marketing field where consumers expect to make informed decisions. In this study, it has been found that while misleading advertisements tend to provide overtly more positive information than is necessary, such positivity tend to result in negative experience for customers...
Design and EM-driven Optimization Of A Compact Low Profile Circularly Polarized Wide-slot CPW-fed Antenna For Broadband Applications
Published in: IEEE MTT-S International Conference on Numerical Electromagnetic and Multiphysics Modeling and Optimization (NEMO)
Aug 08, 2018
Implications of successful implementation of total quality management in UAE universities
Published in: Quality - Access to Success
Aug 08, 2018
During the last years many scholars were trying to identify the TQM affects on education, in this paper the authors determined the implications that prevent the successful implantations of TQM in UAE higher education institutions. With the increasing demand and awareness of TQM, education industries are being forced now to apply international quality standards into their business to overcome the competitive barriers and maximize customer loyalty. This study aims to determine the elements that l...
The impact of demonetization on indian firms’ performance: Does company’s age make a difference?
Published in: Investment Management and Financial Innovations
Aug 08, 2018
The main aim of this paper is to evaluate the impact of demonetization on Indian firm’s quarterly financial performance before and after demonetization period (March-December, 2017), and to find out if companies’ age helps to face financial disruption. Four variables, which are net sales, total income, net profit after tax, and earnings per share, were taken as proxies for analyzing the quarterly financial performance of 2,892 companies listed on Bombay Stock Exchange (BSE), National Stock Exch...
Identifying critical success factors for sustainable growth of Indian banking sector using interpretive structural modeling (ISM
Published in: International Journal of Social Economics
Aug 03, 2018
Purpose The purpose of this paper is to identify the critical success factors for sustainable growth of the Indian banking sector and develop a model for Indian banks by using interpretive structural modelling (ISM). It suggests some of the critical measures of sustainability for Indian banks. Design/methodology/approach This paper aims to establish a relationship among the factors of sustainable banking through the opinion of experts from the banking sector. ISM approach is applied to bring do...